Google.com the king of internet and serch engines, always try to find out the best content for its users and thus the more you will be searched by google and your traffic will increase. This will make you to gain more from Adsnese. But if you copied the content from another websites or blogs then
your blog or site will not gauin much traffic because google's new search alogrithm "Panda" will now search for the sites which contains real and original content (i.e., not copied from other sites) and automatically rise their search engine ranks.But if you copied the content from another site then your site or blog will receive no more traffic and it will directly affext on your income that you gains from Adsense.
What is Google Panda ?
Google Panda is the new search algorithm that lowers the ranking of low-quality sites and blogs. Low quality sites are referred to sites and blogs which are not very useful, have low quality articles, add no or less value to its users and have copied content from other blog and sites.
Effects of Google Panda :
Your site traffic will decrease and you will not receive much from Adsense and this will affect on your Income.
How to protect your site from Panda ?
First of all you should leave and stop to publish copied contents on your site and then refer to the below link
http://googlewebmastercentral.blogspot.com/2011/05/more-guidance-on-building-high-quality.html
here you will get top 20 tips that can help you. I get top five tips that you should follow:
- Write original articles
- Write articles for your readers
- Give useful information
- Immediately remove duplicate and copied contents
- Stop copying articles from other sites and blogs